The Challenge.
Build awareness of 888 Sport’s Treble Your Odds promotion and drive traffic to the transfer markets page on 888sport.com.
The Campaign.
- Sponsored transfer deadline day blog syndicated across the Snack network
- Five sponsored match Live Blogs (1 Champions League, 4 Premier League)
- Bespoke build of branded Premier League Golden Boot voting widget
- Rich social content on campaign hashtag #GetTrebleOdds
- Display campaign featuring one of the first implementations of high-exposure full-page video
The Results.